Strategic Pricing

Optimize List Price

  • Unlock additional sales activation at the shelf with relevant pricing
  • Improve competitive advantage and grow market share
  • Optimize and simulate various strategic pricing decisions across markets and channels
  • Proprietary market share model builds optimal list price based on market competition, price/pack architecture, and market sensitivity
  • Intuitive UI enriches understanding and quick adoption

 

Download Solution Sheet (PDF)
2-5%

Revenue
Improvement

1-2%

Margin
Improvement

1-1.5%

Market Share
Improvement

Revenue Growth Management

Strategic Pricing, Trade Promotion Optimization, and Commercial ROI are essential components of any revenue growth management strategy.

Strategic Pricing

Optimize your list price through a unique approach that grows market share, revenue, and profitability.
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Trade Promotion Optimization

Identify the next best action by optimizing trade investments across channels, accounts, and tactics.
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Commercial ROI

Optimize your marketing mix by evaluating the return on investment across shopper, trade, and media spend.
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