More than half of brands say they struggle to satisfy a customer’s appetite for home delivery and buy online pick up (or return) in store. They worry a single failure might lose them that customer for a few months or life. Join this webinar to hear analyst George Lawrie from Forrester Research and Yogesh Kulkarni from antuit.ai to hear the latest research in which 164 footwear and apparel brands described their challenges in adapting to post pandemic shopping patterns.
Retailers are experiencing a 100% increase in online sales, but six to eight percentage points of margin loss. At NAEOS20 Yogesh Kulkarni explained how to anticipate demand, properly place and flow inventory, and manage fulfillment to maximize margins and improve the customer experience.
Through AI advancements, hyper-personalization and individualization for marketing is now reaching its true potential. At the GTC 2020, Anthony Wintheiser, SVP Marketing & Price Analytics, showcased how personalization has evolved and what the future holds with the latest advances in data science, cloud technology, and computing power.