
Easy to start, but hard to scale, is the reality that has bitten direct-to-consumer (DTC) brands in the last two years. David Hawkings says there is an answer, and it lies in both the data and the AI engine that drives it.
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Easy to start, but hard to scale, is the reality that has bitten direct-to-consumer (DTC) brands in the last two years. David Hawkings says there is an answer, and it lies in both the data and the AI engine that drives it.