Ensure priority retail partners receive their fair share of the supply. Through antuit.ai’s Intelligent Order Promising Solution, businesses intelligently prioritize, promise, and allocate their inventory across all sales channels, including DTC.
Revenue Growth Management benefits from Consumption Sensing
Both consumer demand and consumers expectations on what they are willing to pay has changed. Thirty to forty percent of US consumers have tried alternative brands or products during COVID-19. What can CPG companies do to maintain and grow brand loyalty and market share?
Antuit assembled a team of business consultants, statisticians, operation research scientists and technologists to build the solution. The team combined technology, science and domain expertise to transform the client’s S&OP process radically and unlock value.
Belk worked with Antuit to build an end-to-end solution backed by a single analytical foundation. Antuit’s forecasting platform, built on the SAS analytical toolset, was implemented across all of Belk’s planning and fulfillment functions, including financial planning, allocation and replenishment.
With a new forecasting solution, a leading beverage company has the insight it needs, along with improvements in its processes to make the necessary promotional planning decisions six months in advance with a stronger, more accurate predictive lens for decision making.